CONSCIOUS TRAVEL

At AW Private Travel, we like to design every holiday around a fundamental conscious travel ethos. A belief that every journey we take  can have a positive impact on the surrounding environment, community and economy, as we tread a little more lightly on the earth. We understand that this is not a priority for everyone when travel planning but we are here as a resource if you would like to learn more. 

This way of travelling has, in the past, had a reputation for being somewhat worthy, of being self-sacrificial. But we can assure you that travelling in a more intentional, more conscious way does not have to detract from the experience, the magic or the luxury. 

OUR APPROACH

Part of my ongoing commitment to a more sustainable way of exploring the world is, where possible, to partner with and recommend hotels and suppliers around the world that have a strong focus on sustainability. Whether that is by supporting grass-roots charity projects and sourcing produce from local farmers and growers, or investing in conservation projects, anti-poaching initiatives and social welfare in their community.

We have recently implemented a tool for calculating the carbon footprint of your trips we sell and will be inviting clients to make a voluntary contribution to address the carbon offset for their trips.  While no measurement is 100% accurate, ours is considered to be one of the best in the industry (others use meaningless assumptions). Our data and approach mirror the GHG Protocol, the gold standard for carbon accounting. In short, we can talk about the results with confidence.